How big is influencer marketing?
In the modern digital world, influencer marketing has become a driving force for brand growth. It has revolutionized the way …
Influencer Marketing vs Paid Ad: Which Produces Better ROI?
Marketing plays a vital role in helping brands achieve their goals. However, choosing the right strategy often poses a challenge. …
Influencer Relationship Management: Building Stronger Partnerships with Creators
Influencer marketing is becoming more popular with each successful campaign. Therefore, top brands must manage their relationships with influencers effectively …
Does Influencer Marketing Increase Sales?
In today’s digital age, influencer marketing is no longer just a trend. It has become an essential part of many …
Top Brands That Use Influencer Marketing
Influencer marketing has become a game-changer for businesses in the digital era. From startups to global corporations, brands leverage the …
5 Influencer Selection Criteria Every Brand Should Know
Influencer marketing can drive exceptional results when done right. The key to success lies in choosing the right influencers for …
A Comprehensive Guide to an Influencer Brief
For influencer campaigns to achieve maximum success and impact, brands and influencers must align. This synergy drives authentic connections with …
Navigating the Aktivate Platform; Linking Social Media Accounts
The Aktivate Platform simplifies the influencer marketing journey and streamlines the entire process. By centralizing activities related to managing influencer …
Guide for a Successful Influencer Relationship Management
At the core of influencer marketing is the continuous process of relationship management. Influencers have to put in strategic and …
The Aktivate Experience: Recap and Highlights
In fulfilment of the brand’s promise to seamlessly connect brands and influencers, Aktivate hosted an exclusive event— The Aktivate Experience. …